The Sunset Group chooses TrackResults to power their marketing analytics. TrackResults accesses Sunset’s existing data via an API. Now key staff within Sunset can move beyond their standard reporting practices and get into analyzing the performance of their marketing and sales efforts.
Hawaii-based Platinum Marketing Group, marketing the Activity Hut Travel Cub, completed their initial training with TrackResults so they can capture data accurately as well as gain analytical insight into their sales and marketing performance.