Orlando, FL (July 18, 2013) — TrackResults, a cloud-ware business application that specializes in tracking the performance of sales and marketing professionals at timeshare resorts, recently participated at Mexico’s leading vacation ownership industry trade convention.
The 27th Annual Asociación Mexicana de Desarrolladores Turísticos (AMDETUR) Convention was held June 19-21, 2013 at the Hilton Mexico City Reforma Hotel in Mexico City, Mexico. Referred to in English as the Mexican Resort Development Association.”


Todd R. of Timeshare Software TrackResults was invited to speak at the event, and as one of only a select few solo speakers, delivered an informative and inspiring presentation on the morning of the second day.

Fitting perfectly with the theme of the conference, Todd discussed the change that technology has had on the timeshare industry in recent years, especially because of advancements in sales management systems, and the levels of business intelligence now available to resort developers through their tour tracking system.

It was shown that not only are these statistics likely to change dramatically from one company to another, but also that they change quite dramatically between Eastern and Western Mexico.The presentation concluded with examples of how tracking all aspects of a sales professionals results could improve performance, efficiency and ultimately increase a resort developer’s volume per guest, thereby making them more profitable.

AMDETUR is a great venue for us to support our clients in Mexico. This forum was our first exposure of timeshare marketing and analytics discussed cross-country, and opening dialogue with resorts to compare trends in timeshare sales of Eastern and Western Mexico. We look forward to hosting a panel next year at AMDETUR, to explore how Mexican developers are using business intelligence to gain Volume Per Guest (VPG) lift, and increase marketing yields. Special thanks to Carlos and Romarico for their support,” said TrackResults.

For more information on TrackResults Software visit http://www.trackresults.net or call +1 888-819-4807 or visit their Facebook page at https://www.facebook.com/pages/TrackResults/130859730308862